Background

Catapult One is a wearable device that assists individual athletes at the amateur, novice and semi-pro levels that want to improve their performance. At it’s core, the product provides athletes with a social experience of being able to share performance information with teammates and friends. As a professional tool, the product is used to provide coaches with a CV of an athlete’s performance to identify an athlete for scouting.

While wearing the device, an athlete can have access to acceleration, distance, and power metrics, relying on datavisualization to tell a story of the athlete’s performance. A core component of Catapult One is the use of a mobile app that translates what is captured and outputs it into a delightful user experience.

“How might we provide a social experience for athletes to explore?”

Challenge

Design an experience for users that is more than just numbers and bar charts on a screen, that athletes use the product to discover and connect with other athletes.

  • Make use of Catapult One’s existing API

  • talk about the new business of using subscription

  • talk about tech debt the product utilize

  • finish with how you will roll up your sleves to start

Discovery

  • talk about your discovery process

  • talk about how it made a difference with the PMs and appreciative of your work

  • talk about what came from the discovery

Solution

  • talk about how you figured it out

  • talk about the solutions you provided to the business

  • talk about what made through to the cutting room and the

Wrap Up

  • talk about the product luanch

  • talk about what came next

  • talk about growth the company enjoyed afterwards